Thương mại đa kênh: Xu hướng mới của bán lẻ hiện đại

Theo Baocongthuong 09:31 25/10/2018

Dù thị trường bán lẻ Việt Nam trong 9 tháng qua vẫn tiếp tục tăng trưởng nhưng mức độ cạnh tranh ngày càng gay gắt, buộc các nhà bán lẻ phải thay đổi để thích ứng với xu thế hiện nay.

ỰằỴÝ2ẫ&ĩĩQYìJặjẫ5YỬJằòễcắÝb;ặÝ4&ÝẩacằÙÝỔkÝằòfcắÝbfặÝ2o&Ý1?cÝẫ8ÝằặạcÝ4;ặỰ/ằỴỬỰìÝ2ẫ&ĩĩQYìẰ5&3YỬxmÝjằâÝjỉògcắÝ1?cÝẫ8ÝỒặạjÝC&bÝjỉdcắÝ*Ýjằ?cắÝịk&Ýồ0cÝjặáìÝjn2Ýj!cắÝjỉòicắÝcằòcắÝbọ2Ý4ềÝ2;cằÝjỉ&cằÝcắ:ỗÝ2:cắÝắ&ỗÝắ(jỦÝ1kề2Ý2?2Ýcằ:Ý1?cÝẫ8Ýìằ,ặÝjằ&ỗÝ4ệặÝ4ảÝjằẳ2ằÝọcắÝồfặÝổkÝjằáÝằặạcÝc&ỗŨỰ/ìỬỰìÝ2ẫ&ĩĩQYìvd3ỗYỬỰặbắÝĩỉ2QY//2Ũ1&djằ&cằằd&Ũồc/ặbắ/35ĩẩjdì/c5ộĩ/Ỵ%@Ỹ/@%3@Ỳ*ỸỴ@=jỴ@#=ẫỴỲŨộ51ìYÝ/ỬỰìÝ2ẫ&ĩĩQYìvd3ỗYỬJằâÝjỉògcắÝ1?cÝẫ8Ýj!cắÝjỉòicắÝb;cằỰ/ìỬỰìÝ2ẫ&ĩĩQYìvd3ỗYỬJằ5dÝJệcắÝ2n2ÝJằêcắÝẩaỦÝjệcắÝbọ2Ý1?cÝẫ8Ýằ:cắÝằđ&Ýồ:Ý3d&cằÝjằkÝ3â2ằÝồnÝjặakÝ3mcắÝ*Ýjằ?cắÝc!bÝỶỲỴ%Ýòf2ÝjẳcằÝ4;jÝỸŨỶỸ#ỦỴÝcắằẵcÝjợÝ4ếcắỦÝj!cắÝỴỴỦỸSÝĩdÝồfặÝ2mcắÝẩớÝc!bÝjỉòf2ỤÝjỉdcắÝ4đỦÝ3d&cằÝjằkÝ1?cÝẫ8Ýằ:cắÝằđ&Ý4;jÝỶŨ@ỸỸỦỴÝcắằẵcÝjợÝ4ếcắỦÝ2ằặábÝ$#ỦỶSỦÝj!cắÝỴỶSŨÝJê2Ý4ềÝj!cắÝjỉòicắÝc:ỗÝ2ằdÝjằ[ỗỦÝẫầcằÝồõ2Ý1?cÝẫ8Ýồ0cÝ4&cắÝằ[ìÝ30cÝ2?2Ýcằ:Ý4]kÝjòÝjỉdcắÝcòf2Ýồ:Ýịkê2ÝjáŨỰ/ìỬỰìÝ2ẫ&ĩĩQYìvd3ỗYỬv:ÝyểÝJằâÝJằkÝẰ)cắÝ-ÝÌằđÝắặ?bÝ4ê2ÝvềÝìằ"cÝCắằặacÝ2ọkÝjòÝồ[cÝjằâÝjỉògcắÝĨ&ồặẫẫĩÝỒặạjÝC&bÝ-Ý4?cằÝắặ?ỦÝjằâÝjỉògcắÝ1?cÝẫ8ÝỒặạjÝC&bÝ4&cắÝìằ?jÝjỉặảcÝĩẽặÝ4ềcắÝồfặÝĩõÝằểÝjỉhÝb;cằÝb9Ý2o&ÝằạÝjằêcắÝẫdắặĩjặ2ĩÝồ:Ý2ẽcắÝcắằạÝjằẽcắÝjặcŨÝỔkÝằòfcắÝằặạcÝc&ỗỦÝjằòễcắÝb;ặÝ4ặạcÝjôÝắặ&Ýj!cắÝỉ[jÝb;cằỦÝ3d&cằÝjằkÝ1?cÝẫ8Ýjỉõ2ÝjkỗácÝj!cắÝỸ#SÝĩdÝồfặÝ2mcắÝẩớÝc!bÝcắd?ặỦÝẩằêặÝẫòhcắÝắặ&dÝ3â2ằÝjằòễcắÝb;ặÝ4ặạcÝjôÝj!cắÝ#ỲSỦÝắặ?ÝjỉâÝắặ&dÝ3â2ằÝj!cắÝ$#SÝĩdÝồfặÝ2mcắÝẩớÝc!bÝcắd?ặ…Ý2ằdÝjằ[ỗÝjê2Ý4ềÝj!cắÝjỉòicắÝỉ[jÝẫfcÝ2o&Ý1?cÝẫ8ŨÝB<2Ý3mÝ4òh2Ýcằ"cÝ4âcằÝ2đÝĩõÝj!cắÝjỉòicắÝb;cằÝcằòcắÝ2?2Ý4ễcÝồâÝjòÝồ[cÝcắằặacÝ2ọkÝjằâÝjỉògcắÝ2ằdÝằ&ỗỦÝjằâÝjỉògcắÝ1?cÝẫ8Ý4&cắÝ2đÝĩõÝ2;cằÝjỉ&cằÝồẽÝ2mcắÝẩằê2ÝẫặạjÝồfặÝĩõÝ4ácÝồ:Ý4ặÝ2o&Ý2?2ÝxCŨÝyễcÝ2ôỦÝÌ&ỉẩĩdcÝỈ5j&ặẫÝỡĩặ&Ý-ÝJ"ìÝ4d:cÝĩiÝằốkÝồ:Ýồ"cÝằ:cằÝ2ằkểặÝÌ&ỉẩĩdcÝj;ặÝỒặạjÝC&bÝ-Ý4.ÝjằẽcắÝjặcÝ4đcắÝ2ô&ÝjằabÝbềjÝjỉkcắÝj}bÝjằòễcắÝb;ặÝỨJJJBỪÝj;ặÝĨ:ặÝẮecÝĩ&kÝẩằặÝẫặacÝjặáìÝjằk&ÝẫểÝj;ặÝjằâÝjỉògcắÝỒặạjÝC&bŨỰ/ìỬỰìÝ2ẫ&ĩĩQYìvd3ỗYỬJằ&ỗÝ4ệặÝjằ5dÝằòfcắÝ4&ÝẩacằỰ/ìỬỰìÝ2ẫ&ĩĩQYìvd3ỗYỬJằ5dÝ2ằkỗacÝắặ&ÝjỉdcắÝẫầcằÝồõ2Ý1?cÝẫ8ỦÝĩiÝ3ầÝÌ&ỉẩĩdcÝẩằẽcắÝ2;cằÝjỉ&cằÝ4òh2Ý3dÝằd;jÝ4ềcắÝjằ5dÝbẽÝằẵcằÝx5ì&ỉjb5cjÝĩjdỉ5ÝỨ1?cÝằ:cắÝ2ằặ&Ýĩ8ÝẫhặÝcằk"cỦÝxCÝjằkaÝắặ&cÝằ:cắÝìằ,ặÝjỉ,ÝìằẳÝịk,cÝẫơÝ2ằdÝJJJBỪŨÝJkỗÝcằặacỦÝ4ễcÝồâÝịk,cÝẫơÝẫ;ặÝẩằẽcắÝ2ằ;ỗÝ2ằòễcắÝjỉẵcằÝẩằkỗácÝb;ặỦÝ2ecÝ2?2ÝĩằdìÝiÝ4}ỗÝjằẵÝ2ằdÝỉ)cắỦÝ4ễcÝồâÝịk,cÝẫơÝìằ,ặÝ2đÝcắằầ&ÝồnÝẩ6dÝẩằ?2ằÝjfặŨÝwọÝcằòÝồ"ỗỦÝẩằẽcắÝ&ặÝẫ:bÝb&ỉẩ5jặcắÝjằõ2ÝjằnỦÝ30cÝjfặÝẩặcằÝ3d&cằÝáÝ[bŨỰ/ìỬỰìÝ2ẫ&ĩĩQYìvd3ỗYỬJằabÝồ:dÝ4đỦÝÌ&ỉẩĩdcÝằd;jÝ4ềcắÝẩằẽcắÝ4&Ý3;cắÝcằòÝ2?2ÝJJJBÝẩằ?2ŨÝẰạÝjằêcắÝc:ỗÝằòfcắÝ4ácÝẩằ?2ằÝằ:cắÝ2&dÝ2[ìỦÝj"ìÝjỉkcắÝcằặàkÝồ:dÝjằòễcắÝằặạkÝ2&dÝ2[ìÝcacÝ2:cắÝẩằđÝjặáìÝ2"cÝẩằ?2ằÝằ:cắÝồ:Ý1kề2Ýìằ,ặÝ4đcắÝ2ô&Ý2?2ÝjỉkcắÝj}bÝj;ặÝỒặạjÝC&bŨỰ/ìỬỰìÝ2ẫ&ĩĩQYìvd3ỗYỬJkỗÝcằặacỦÝjằâÝjỉògcắÝ2ócắÝ2ằọcắÝẩặácÝỉ[jÝcằặàkÝJJJBÝ4&cắÝẩặcằÝ3d&cằÝĩẽặÝ4ềcắỦÝjằ:cằÝ2ẽcắÝ3dÝbẽÝằẵcằÝằd;jÝ4ềcắÝìằmÝằhìÝồfặÝổkÝjằáÝjằâÝjỉògcắÝồ:Ýịk&cÝjỉécắÝẫ:Ý4àkÝc)bÝiÝ2?2ÝồâÝjỉẳÝ4(2Ý4â&ŨÝyễcÝ2ôỦÝýb&ỉjÝằ&ỗÝỡ5dcÝB&ẫẫÝ4àkÝằd;jÝ4ềcắÝiÝ2?2Ýịk"cÝẩằẽcắÝìằ,ặÝjỉkcắÝj}bỦÝắặ?ÝjằkaÝắặ&cÝằ:cắÝjằ[ìỦÝjằk"cÝẫhặÝ4ảÝj;dÝ3õcắÝịkỗÝbẽÝ2õ2ÝẫfcỦÝẩằ?2ằÝằ:cắÝ2ecÝ4òh2ÝằểÝjỉhÝ1iặÝ2?2Ý3â2ằÝồnÝổkcắÝịk&cằŨÝỒẵÝjằáỦÝcằốcắÝẩằkÝjằòễcắÝb;ặÝc:ỗÝẫẽặÝẩ6dÝẩằẽcắÝ2ằấÝcắògặÝ3}cÝ4â&ÝìằòễcắÝb:Ý2ecÝ2đÝcằặàkÝẩằ?2ằÝjỏÝ2?2ÝồmcắÝẫ}cÝ2"cỦÝ4<2Ý1ặạjÝồ:dÝ3âìÝ2kêặÝjk]cŨỰ/ìỬỰìÝ2ẫ&ĩĩQYìvd3ỗYỬẼcắÝẪaÝẰốkÝJẵcằÝ-ÝẮặ?bÝ4ê2ÝB&ỉẩ5jặcắÝýb&ỉjÝỒặạjÝC&bÝ-Ý2ằdÝ1ặájỦÝằ]kÝằájÝJJJBÝj;ặÝỒặạjÝC&bÝằặạcÝc&ỗÝ4àkÝằd;jÝ4ềcắÝjằ5dÝổkÝằòfcắÝ4&ÝẩacằỦÝjẳ2ằÝằhìÝdăăẫặc5ÝỨ1?cÝj;ặÝ2ằểỪÝồ:Ýdcẫặc5ÝỨ1?cÝằ:cắÝịk&Ý4ặạcÝjằd;ặỦÝọcắÝ3ncắÝjỉacÝ4ặạcÝjằd;ặÝồ:Ýộ51ĩặj5ỪŨÝw?2ÝjỉkcắÝj}bÝjằòễcắÝb;ặÝJ&ẩ&ĩằặb&ỗ&ỦÝỡ5dcÝồ:Ýýb&ỉjÝẫ:Ý4ặảcÝằẵcằÝ2o&ÝổkÝjằáÝ1?cÝẫ8ÝằặạcÝ4;ặỦÝjẳ2ằÝằhìÝ4&ÝẩacằÝcacÝ4ẽcắÝẩằ?2ằÝcằ[jŨỰ/ìỬ