Thương mại đa kênh: Xu hướng mới của bán lẻ hiện đại

Theo Baocongthuong 09:31 25/10/2018

Dù thị trường bán lẻ Việt Nam trong 9 tháng qua vẫn tiếp tục tăng trưởng nhưng mức độ cạnh tranh ngày càng gay gắt, buộc các nhà bán lẻ phải thay đổi để thích ứng với xu thế hiện nay.

R6ƯỦ(ãYềềỐỤẽỆ7ệã>ỤSỆ6ídắ5ỦăỴ7Ủ<YỦả"ắ6ỚỦMểỦ6íđắ5Ủăđ7Ủ(hYỦ!ÝắỦã[Ủ671ắỦ<Ỵ7R/6ƯSRẽỦ(ãYềềỐỤẽỳ>Y)ỤSùfỦệ6aỦệếíeắ5Ủ!ÝắỦã[ỦK71ệỦẮYăỦệếằắ5ỦXỦệ6Ýắ5ỦêểYỦk.ắỦệ7 ẽỦệg(Ủệ@ắ5Ủệếíẹắ5Ủắ6íắ5Ủăì(Ủ<ẫỦ(Ỵắ6ỦệếYắ6Ủắ5ỲnỦ(Ỳắ5Ủ5YnỦ5#ệỢỦ!ểẫ(Ủ(Ý(Ủắ6ỲỦ!ÝắỦã[Ủẽ6Ỷ7Ủệ6YnỦ<b7Ủ<2Ủệ68(6Ủìắ5Ủkđ7ỦmểỦệ6 Ủ671ắỦắYnỞR/ẽSRẽỦ(ãYềềỐỤẽuằ)nỤSR7ă5Ủềế(ỐỤ//(Ở)6(ắỞkắ/7ă5/)>ềảệằẽ/)-!Yằệ6Yắ66ằYỞkắ/ắ>lề/ƯWỰỪ/ỰW)ỰŨXỪƯỰỮệƯỰỬỮãƯŨỞl>!ẽỤỦ/SRẽỦ(ãYềềỐỤẽuằ)nỤSỆ6aỦệếíeắ5Ủ!ÝắỦã[Ủệ@ắ5Ủệếíẹắ5ỦăỴắ6R/ẽSRẽỦ(ãYềềỐỤẽuằ)nỤSỆ6>ằỦỆbắ5Ủ(g(ỦỆ6ậắ5Ủả"ỢỦệbắ5Ủăì(Ủ!ÝắỦã[Ủ6Ỳắ5Ủ6ặYỦkỲỦ)ằYắ6Ủệ6ểỦ)a(6ỦkgỦệ7"ểỦ)fắ5ỦXỦệ6Ýắ5Ủắ@ăỦỨŨƯWỦíđ(Ủệ8ắ6Ủ<ỴệỦỪỞỨỪỬỢƯỦắ569ắỦệọỦ<ẩắ5ỢỦệ@ắ5ỦƯƯỢỪỘỦềằỦkđ7Ủ(fắ5ỦảóỦắ@ăỦệếíđ(ỜỦệếằắ5Ủ<ặỢỦ)ằYắ6Ủệ6ểỦ!ÝắỦã[Ủ6Ỳắ5Ủ6ặYỦ<ỴệỦỨỞỰỪỪỢƯỦắ569ắỦệọỦ<ẩắ5ỢỦ(67 ăỦVỬỢỨỘỢỦệ@ắ5ỦƯỨỘỞỦỆậ(Ủ<ẫỦệ@ắ5Ủệếíẹắ5ỦắỲnỦ(6ằỦệ6?nỢỦãàắ6Ủkỉ(Ủ!ÝắỦã[Ủk.ắỦ<Yắ5Ủ6?ẽỦ).ắỦ(Ý(Ủắ6ỲỦ<:ểỦệíỦệếằắ5Ủắíđ(ỦkỲỦêểậ(Ủệ ỞR/ẽSRẽỦ(ãYềềỐỤẽuằ)nỤSuỲỦụcỦỆ6aỦỆ6ểỦỳ=ắ5Ủ-ỦẼ6ặỦ57ÝăỦ<ậ(ỦuẫỦẽ6;ắỦẮ567"ắỦ(ìểỦệíỦk?ắỦệ6aỦệếíeắ5ỦỀYk7ããềỦK71ệỦẮYăỦ-Ủ<Ýắ6Ủ57ÝỢỦệ6aỦệếíeắ5Ủ!ÝắỦã[ỦK71ệỦẮYăỦ<Yắ5Ủẽ6ÝệỦệế72ắỦềầ7Ủ<ẫắ5Ủkđ7ỦềỉỦ6cỦệếéỦăỴắ6Ủă]Ủ(hYỦ61Ủệ6ậắ5Ủãằ57ềệ7(ềỦkỲỦ(ầắ5Ủắ561Ủệ6ầắ5Ủệ7ắỞỦMểỦ6íđắ5Ủ671ắỦắYnỢỦệ6ídắ5ỦăỴ7Ủ<71ắỦệĩỦ57YỦệ@ắ5Ủế?ệỦăỴắ6ỢỦ)ằYắ6Ủệ6ểỦ!ÝắỦã[Ủệếỉ(Ủệển ắỦệ@ắ5ỦỪỬỘỦềằỦkđ7Ủ(fắ5ỦảóỦắ@ăỦắ5ằÝ7ỢỦả6ậ7Ủãíéắ5Ủ57YằỦ)a(6Ủệ6ídắ5ỦăỴ7Ủ<71ắỦệĩỦệ@ắ5ỦỬŨỘỢỦ57ÝỦệếaỦ57YằỦ)a(6Ủệ@ắ5ỦVỬỘỦềằỦkđ7Ủ(fắ5ỦảóỦắ@ăỦắ5ằÝ7…Ủ(6ằỦệ6?nỦệậ(Ủ<ẫỦệ@ắ5Ủệếíẹắ5Ủế?ệỦãđắỦ(hYỦ!ÝắỦã[ỞỦĂ$(Ủ)fỦ<íé(Ủắ6;ắỦ<aắ6Ủ(ặỦềỉỦệ@ắ5Ủệếíẹắ5ỦăỴắ6Ủắ6íắ5Ủ(Ý(Ủ<dắỦkaỦệíỦk?ắỦắ567"ắỦ(ìểỦệ6aỦệếíeắ5Ủ(6ằỦ6YnỢỦệ6aỦệếíeắ5Ủ!ÝắỦã[Ủ<Yắ5Ủ(ặỦềỉỦ(Ỵắ6ỦệếYắ6ỦkầỦ(fắ5Ủả6ậ(Ủã71ệỦkđ7ỦềỉỦ< ắỦkỲỦ<7Ủ(hYỦ(Ý(ỦùẮỞỦụdắỦ(ĩỢỦẼYếảềằắỦẾ>ệY7ãỦõề7YỦ-ỦỆ;ẽỦ<ằỲắỦềẹỦ6jểỦkỲỦk;ắỦ6Ỳắ6Ủ(6ểc7ỦẼYếảềằắỦệỴ7ỦK71ệỦẮYăỦ-Ủ<ỸỦệ6ầắ5Ủệ7ắỦ<ặắ5Ủ(ĩYỦệ6"ăỦăẫệỦệếểắ5Ủệ&ăỦệ6ídắ5ỦăỴ7ỦPỆỆỆĂQỦệỴ7ỦỀỲ7ỦýẳắỦềYểỦả67Ủã7"ắỦệ7 ẽỦệ6ểYỦãcỦệỴ7Ủệ6aỦệếíeắ5ỦK71ệỦẮYăỞR/ẽSRẽỦ(ãYềềỐỤẽuằ)nỤSỆ6YnỦ<b7Ủệ6>ằỦ6íđắ5Ủ<YỦả"ắ6R/ẽSRẽỦ(ãYềềỐỤẽuằ)nỤSỆ6>ằỦ(6ển"ắỦ57YỦệếằắ5Ủãàắ6Ủkỉ(Ủ!ÝắỦã[ỢỦềẹỦ)àỦẼYếảềằắỦả6ầắ5Ủ(Ỵắ6ỦệếYắ6Ủ<íé(Ủ)ằỦ6ằỴệỦ<ẫắ5Ủệ6>ằỦăầỦ69ắ6Ủù>ẽYếệă>ắệỦềệằế>ỦP!ÝắỦ6Ỳắ5Ủ(67YỦề[Ủãé7Ủắ6ể;ắỢỦùẮỦệ6ể"Ủ57YắỦ6Ỳắ5Ủẽ6Ỷ7ỦệếỶỦẽ68ỦêểỶắỦãoỦ(6ằỦỆỆỆĂQỞỦỆểnỦắ67"ắỢỦ<dắỦkaỦêểỶắỦãoỦãỴ7Ủả6ầắ5Ủ(6ỴnỦ(6ídắ5Ủệế9ắ6Ủả6ển ắỦăỴ7ỢỦ(ẳắỦ(Ý(Ủề6ằẽỦẹỦ<&nỦệ69Ủ(6ằỦế=ắ5ỢỦ<dắỦkaỦêểỶắỦãoỦẽ6Ỷ7Ủ(ặỦắ56àYỦkgỦả{ằỦả6Ý(6Ủệđ7ỞỦúìỦắ6íỦk;nỢỦả6ầắ5ỦY7ỦãỲăỦăYếả>ệ7ắ5Ủệ6ỉ(Ủệ6gỢỦ).ắỦệđ7Ủả7ắ6Ủ)ằYắ6Ủ Ủ?ăỞR/ẽSRẽỦ(ãYềềỐỤẽuằ)nỤSỆ6"ăỦkỲằỦ<ặỢỦẼYếảềằắỦ6ằỴệỦ<ẫắ5Ủả6ầắ5Ủ<YỦ)Ỵắ5Ủắ6íỦ(Ý(ỦỆỆỆĂỦả6Ý(ỞỦỳ1Ủệ6ậắ5ỦắỲnỦ6íđắ5Ủ< ắỦả6Ý(6Ủ6Ỳắ5Ủ(YằỦ(?ẽỢỦệ;ẽỦệếểắ5Ủắ670ểỦkỲằỦệ6ídắ5Ủ671ểỦ(YằỦ(?ẽỦắ"ắỦ(Ỳắ5Ủả6ặỦệ7 ẽỦ(;ắỦả6Ý(6Ủ6Ỳắ5ỦkỲỦ!ểẫ(Ủẽ6Ỷ7Ủ<ặắ5Ủ(ĩYỦ(Ý(Ủệếểắ5Ủệ&ăỦệỴ7ỦK71ệỦẮYăỞR/ẽSRẽỦ(ãYềềỐỤẽuằ)nỤSỆểnỦắ67"ắỢỦệ6aỦệếíeắ5Ủ(iắ5Ủ(6ìắ5Ủả7 ắỦế?ệỦắ670ểỦỆỆỆĂỦ<Yắ5Ủả7ắ6Ủ)ằYắ6Ủềầ7Ủ<ẫắ5ỢỦệ6Ỳắ6Ủ(ầắ5Ủ)ằỦăầỦ69ắ6Ủ6ằỴệỦ<ẫắ5Ủẽ6fỦ6éẽỦkđ7ỦmểỦệ6 Ủệ6aỦệếíeắ5ỦkỲỦêểYắỦệếẵắ5ỦãỲỦ<0ểỦắ=ăỦẹỦ(Ý(ỦkaỦệế8Ủ<#(Ủ<aYỞỦụdắỦ(ĩỢỦủăYếệỦ6YnỦõ>ằắỦĂYããỦ<0ểỦ6ằỴệỦ<ẫắ5ỦẹỦ(Ý(Ủêể;ắỦả6ầắ5Ủẽ6Ỷ7Ủệếểắ5Ủệ&ăỢỦ57ÝỦệ6ể"Ủ57YắỦ6Ỳắ5Ủệ6?ẽỢỦệ6ể;ắỦãé7Ủ<2ỦệỴằỦ)ỉắ5ỦêểnỦăầỦ(ỉ(ỦãđắỢỦả6Ý(6Ủ6Ỳắ5Ủ(ẳắỦ<íé(Ủ6cỦệếéỦ!ẹ7Ủ(Ý(Ủ)a(6ỦkgỦmểắ5ỦêểYắ6ỞỦK9Ủệ6 ỢỦắ6jắ5Ủả6ểỦệ6ídắ5ỦăỴ7ỦắỲnỦãầ7Ủả{ằỦả6ầắ5Ủ(6áỦắ5íe7Ủ)&ắỦ<aYỦẽ6ídắ5ỦăỲỦ(ẳắỦ(ặỦắ670ểỦả6Ý(6ỦệịỦ(Ý(Ủkfắ5Ủã&ắỦ(;ắỢỦ<$(Ủ!71ệỦkỲằỦ)aẽỦ(ểậ7Ủệể:ắỞR/ẽSRẽỦ(ãYềềỐỤẽuằ)nỤSẦắ5ỦÃ"ỦỳjểỦỆ9ắ6Ủ-Ủý7ÝăỦ<ậ(ỦĂYếả>ệ7ắ5ỦủăYếệỦK71ệỦẮYăỦ-Ủ(6ằỦ!7 ệỢỦ6:ểỦ6 ệỦỆỆỆĂỦệỴ7ỦK71ệỦẮYăỦ671ắỦắYnỦ<0ểỦ6ằỴệỦ<ẫắ5Ủệ6>ằỦmểỦ6íđắ5Ủ<YỦả"ắ6ỢỦệ8(6Ủ6éẽỦằ44ã7ắ>ỦP!ÝắỦệỴ7Ủ(6cQỦkỲỦằắã7ắ>ỦP!ÝắỦ6Ỳắ5ỦêểYỦ<71ắỦệ6ằỴ7ỢỦìắ5Ủ)gắ5Ủệế"ắỦ<71ắỦệ6ằỴ7ỦkỲỦl>!ề7ệ>QỞỦúÝ(Ủệếểắ5Ủệ&ăỦệ6ídắ5ỦăỴ7ỦỆYảYề67ăYnYỢỦõ>ằắỦkỲỦủăYếệỦãỲỦ<72ắỦ69ắ6Ủ(hYỦmểỦệ6 Ủ!ÝắỦã[Ủ671ắỦ<Ỵ7ỢỦệ8(6Ủ6éẽỦ<YỦả"ắ6Ủắ"ắỦ<ầắ5Ủả6Ý(6Ủắ6?ệỞR/ẽS